Private Equity Firm Seeks to Offload Aviation Operations as Part of Diversification Efforts

A private equity firm is set to sell its flyover business, Pursuit, for approximately $78.4 million as part of a strategic divestiture plan. The move is intended to enable the company to focus on its core operations and expand into new markets. Pursuit’s decision to sell comes after years of growth and expansion in the aerial marketing industry. However, the firm has decided that selling its flyover business is necessary for long-term success. The divestiture process is expected to be completed within the next six months. During this time, Pursuit will continue to operate its existing businesses as usual, ensuring minimal disruption to customers and employees. By exiting its flyover operations, Pursuit aims to reduce costs and allocate resources towards high-growth initiatives that drive revenue growth. The sale of the business also provides a strategic exit opportunity for investors. A leading private equity firm will acquire Pursuit’s flyover business, marking a significant milestone in the company’s history.