Best Buy's Winter Sales Event Brings Down Prices on Top Tech Deals

January 18, 2026

Best Buy’s Winter Sale is the perfect time to upgrade your home entertainment system or snag some of the best deals on laptops, headphones, and more. The sale features discounts on big-ticket items like OLED TVs, gaming consoles, and smart home devices, as well as smaller electronics like fitness trackers and portable speakers. If you’re in the market for a new TV, consider LG’s entry-level B5 Series, which is now available at $1,499.99 ($1,500 off) for the 77-inch model. This budget-friendly option delivers impressive image quality with rich colors, deep blacks, and great viewing angles. It also features support for Dolby Vision, a solid gaming panel with AMD FreeSync Premium and Nvidia G-Sync, and four HDMI 2.1 ports. Meanwhile, Sony’s Bravia 8 II is worth checking out if you’re willing to spend a bit more. This high-end TV delivers a theater-level experience at home, featuring deep blacks, excellent shadow detail, and some of the best image processing and upscaling around. The 65-inch model can be had for $2,399.99 ($900 off), which is one of its better prices to date. For those looking for more portable options, Best Buy’s sale includes discounts on Bose headphones like the QuietComfort Ultra, which offer excellent noise cancellation and a comfortable fit. You can snag these headphones for $279 ($150 off) at Best Buy, matching their all-time low price. In other deals, the Amazfit Active 2 is available for $84.99 ($15 off) at Best Buy, Amazon, and Target, making it an excellent value for those looking for a great fitness tracker. Additionally, Best Buy is selling the Bose SoundLink Micro Portable Speaker (2nd Gen) for $99 ($30 off), which offers solid sound and a durable design. A few more ways to save include Apple’s latest MagSafe Charger, which can be had for $29.99 ($20 off) at Best Buy, as well as Samsung’s 128GB Galaxy S25 FE, which is available from Amazon, Best Buy, and Samsung for around $448.99 ($200 off). Finally, the Polaroid Flip Instant Camera is available for $199.99 ($20 off) at Best Buy, making it one of its better prices to date.