DIY 360-Degree Cameras Get Supercharged

A new partnership between Insta360 and UK startup Splatica is making it possible for anyone to create 3D recreations of real-world chunks using off-the-shelf consumer cameras and a simplified version of Gaussian splatting technology. Insta360, the leading manufacturer of 360-degree cameras, has teamed up with Splatica to help creators harness the power of digital reconstruction. This technology uses Gaussian splatting, which promises to one day allow anyone to digitally recreate chunks of reality in photorealistic 3D. With this new partnership, creators can now use an Insta360 camera and a subscription service provided by Splatica to create detailed 3D models of their surroundings. The process is surprisingly straightforward, eliminating the need for complex technical expertise or expensive equipment. The resulting 3D models can be used in a variety of applications, such as virtual reality experiences, architectural visualizations, and even video production. This innovation has the potential to democratize access to advanced 3D creation tools, making it easier for individuals and small businesses to produce high-quality content. As Splatica continues to refine its technology, this partnership between Insta360 and the UK startup promises to bring 360-degree cameras to a wider audience, opening up new creative possibilities for photographers, filmmakers, and developers.