Gen Z Takes Center Stage: Kamala Harris Rebrands Social Media Hub for 2024 Election

The account @KamalaHQ, previously dormant since the 2022 midterms, has been rebranded as @headquarters_67 under a new strategy tailored to engage with Gen Z. The revamped platform aims to become a central hub for progressive content, promising users “basically the latest of everything” in a video announcement from Harris herself.