Lego Smart Brick Brings Immersive Building Experience to Life

A 15-minute uncut immersive video of the Lego Smart Brick demo is now available, allowing viewers to experience the bricks’ capabilities firsthand. The Lego Smart Brick won the Best in Show award at CES 2026, and its impressive features were showcased by Maarten Simons. To bring this tech demo to a wider audience, Sean Hollister snuck back into Lego’s suite before leaving Las Vegas and recorded a video of the presentation using an unusual camera, the Qoocam Q3 Ultra modded for VR180 capture. This unique camera captures spatial stereoscopic 3D video that can be experienced in a headset like the Meta Quest, or viewed by tapping on a flat screen, or even manipulated by tilting using the sensors in your device. The resulting footage provides an immersive and engaging look at what the Lego Smart Brick is capable of, making it easy for viewers to appreciate its innovative features and potential applications. Viewers can access the full video online to experience the Lego Smart Brick’s capabilities up close and personal.