Netflix Ad Revenue Surges by 100% in 2025

Netflix reported a significant increase in its advertising revenue, with earnings of $1.5 billion in 2025 surpassing the $750 million seen in the previous year. This substantial jump marks a major milestone for Netflix’s fledgling ad-supported streaming service. The growth is attributed to the increasing popularity of Netflix’s affordable ad-supported subscription plan, which now boasts over 94 million subscribers worldwide as of May 2025. The $7.99 per month offering has proven attractive to price-conscious consumers seeking an alternative to traditional cable or satellite TV. As the ad revenue continues to soar, Netflix is optimistic about its prospects for further expansion. According to co-CEO Greg Peters, the company expects its advertising business to double again in 2026, reaching approximately $3 billion in revenue.